Auto racing has become the fastest growing spectator sport in the US, fueled primarily by the highly popular NASCAR circuits. However, the foundation for all of this popularity is the local and regional race circuits where fans can get a Saturday evening of excitement at prices well under the cost of a professional basketball or football game. Thousands of fans watch each week as their favorite drivers go thundering by the stands. Far from the old "red neck" image of the past, race fans now enjoy comfortable seating in well maintained facilities with organized racing venues designed to attract a wide variety of fans. The Rocky Mountain Raceway even reserves certain sections of the stands for "families only" to encourage family participation.

All of this offers small companies an opportunity to put their name in front of these fans on a continuous basis, not just when they read a newspaper or listen to the radio. JC Motorsports offers a number of ways to increase your customer visibility. In addition to having your company name and logo displayed prominently each time #66 goes by (or as it sometimes is unceremoniously towed away after an "other vehicle" encounter), each Partner's name is displayed on the enclosed equipment trailer where it reaches more "eye-balls" each week on the freeway. Also included in a Marketing Partner package is a free web listing about your company in the Partners section and your logo displayed prominently on all the PR material generated. For more information about the different Marketing Partner packages available, contact sales@jcmotorsports.com.